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Four Reasons To Avoid Using Dates In URLs

Discussion in 'SEO Articles' started by Keeper, Jan 21, 2008.

  1. Keeper

    Keeper Hero

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    Everything you do has a chance to provide a clean or dirty signal of relevancy to search engines and searchers.

    While a date in the URL may provide a signal of relevancy to some searchers looking for archived information, many people who are explicitly looking for old information will likely put a date in their search query, which will match page text even if the date is not in the URL. Other searchers have a good possibility of rediscovering the information they read in the past with the help of search personalization algorithms. But most queries are not for old stuff. And that makes me believe that using the date in the URL causes more harm than good.

    Dates convey irrelevant information
    If your file structure uses dates as folders in the URLs, that puts low relevancy data (the date) before the more relevant category name and individual file name. If your keywords are in your filename they may be bolded by the search engine, which would make your URL appear more relevant to searchers. Just like with the page title, I believe the earlier you have highly relevant data in the filename the easier it will be for it to stick out to a searcher scanning the search results.

    Dates suggest old, stale news
    While your year-old content may be fresher than anything else ranking at the top of Google's search result, if you are the only one who places a date in your URL people may think your content is old and stale. Especially since Google puts fresh cache dates in many search results. This could also result in a lower click through rate.

    Dates make sharing URLs more difficult
    Using dates in the URL makes your file paths longer, which makes links sent in email more likely to break. Some social media sites, like StumbleUpon, only show the first 25 characters of a URL on their site. If those characters are wasted on dates then the file many not appear as relevant as if those characters contained the category name or file name.

    Dates can cause Robots.txt errors
    If you find that you would prefer to keep category and individual post pages indexed, but you want to filter out monthly archives it is easy to accidentally block some of your other content pages if they have the dates in the URLs as well. One mistake I made doing something similar cost me in excess of $10,000.

    Source: http://searchengineland.com/080117-083954.php
     
    Chocholato likes this.
  2. Tom-182

    Tom-182 Super Hero

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    Thanks buat infonya om, untung gw dah lama meninggalkan format url yang menggunakan tanggal.

    Sekarang gw lebih prefer penggunaan url seperti category/judul-artikel.html atau ID-artikel/judul-artikel.html
     
  3. pithu7

    pithu7 Hero

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    waduh padahal semua blog ku urlnya sering tak pangkas, gak pakek gituan:hmm:
     
  4. adisini

    adisini Super Hero

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    wadoh. tp klo harus dirubah maka jadi malapetaka juga. google harus index ulang. backlink dari tempat lain juga bisa aja nyasar
     
  5. tyomaggot

    tyomaggot Hero

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    duh.. gimana nih solusinya yang udah terlanjur pake tanggal..?
     
  6. yujinha

    yujinha Super Hero

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    :pusing: kagak ngerti bahsa inggris
     
  7. diqky

    diqky Super Hero

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    waduh threadh lama terangkat kembali......
     
  8. socket 478

    socket 478 AdSense Fan

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    kalo ngilangin tanggal default blogger gmn yach :pusing:
     

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